Free Garden Catalogs

What's the recent trend in the mail order catalog industry?

Public Comments

1. Multichannel marketing, with catalogers branching out to the Web and retail and not just focusing on catalogs. Cost of paper is rising, cost of prospecting is rising, and cost of sending out the catalogs are increasing with the frequent USPS rate hike Read some magazines about the catalog business Multichannel Merchant http://multichannelmerchant.com/catalog/ Catalog Success http://www.catalogsuccess.com/